Responding to the Millennial

 As Millennials become the majority of the population, it's becoming increasingly important to respond to the needs and trends of this generation. Not only is this seen in the type of homes Millennials are interested in buying or renting, as written about below, but also in the way they buy or rent a home. What does that process look like for this generation? 

vCAD is not only a tool to view and navigate a model, but it's a way to see many different versions of a design. A model can be edited to fit the needs of the clients quickly and efficiently. The communication between designers, developers and clients becomes much more integrated. It becomings increasingly easy to respond to changing trends and also stay on the cutting edge in real estate and development. 

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Millennials—the 77 million-strong generation born between 1981 and 1997--this past year surpassed the Baby Boom as the United States’ largest population cohort. This burgeoning generation currently represents one of every three homebuyers and we expect that this new and emerging demographic will reshape economic, business, and geographic marketplaces for decades to come.

The Responsive Home project, a collaboration between TRI Pointe Group’s Pardee Homes and Hanley Wood’s BUILDER magazine, is a discovery lab for research, design and building practices to understand and activate the Millennial home buyer, now and over the next several years as they become of home-buying age.

As a result of this collaboration, two concept homes, located within the Inspirada master-planned community in Henderson, Nevada were unveiled at the IBS show in Las Vegas in January 2016. These innovative homes are fun, quirky, and positively ooze personality, thanks in no small part to architects Bassenian Lagoni, landscape architects Anderson Baron and celebrity creative director Bobby Berk, who infused the designs with youthful energy.

By design, the Responsive Home answers present and longer-term ownership living needs, providing a new home that young buyers can attain, personalize, adapt to their needs, and live in a connected, accessible way. Available in two floor plans, the Contemporary Farmhouse and the Contemporary Transitional blend livability with modern function catering to the most important request according to younger buyers – more space, specifically outdoors.

Both home choices offer evolution-over-time floor plans with powerful indoor-outdoor workflow, technology-enabled automation, energy performance and bold design finishes. Homeowners can personalize their space in multiple ways including options for additional bedrooms, office or fitness room, casita and studio living spaces inclusive of separate home entrances, among others.




TRI Pointe Group and BUILDER teamed with Ketchum Global Research and Analytics, conducting an online survey among 503 Millennials age 25–34 with a household income of at least $60,000 who either intend to purchase a home in the next 12 months, or currently own one.

Among the survey's chief findings are the age group’s interest in maximizing space and affordability while maintaining a level of community typically found in urban environments, and capitalizing on opportunities to personalize their homes.

When incorporated into community and home designs these key differentiators can greatly increase desirability for young adult buyers:

1. Millennials want the walkability of an urban environment—while living in a spacious, family-friendly, customizable suburban home. Select new neighborhood locations with walkability to daily needs and highlight nearby grocery stores and parks in your marketing. Walkability to entertainment places and schools scored slightly lower landing in the “nice to haves” category.

2. For Millennials, outdoor living space, quality construction and low maintenance are ‘must haves’. They’re also looking for more living space, open kitchens with great finishes and abundant natural light so consider open floorplans with design solutions that make spaces feel larger. Finished basements, game rooms and office spaces are less important. Millennials want their home to be personalized and are willing to allocate budget to do this. Offer attainable personalization options and choices for their new home.

Originally posted on TRI Point Group